Who are we?
What do we even do?

The good news is we do a million things

In a nutshell:

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Branding

We build brands from the ground up. Sometimes, we do brand makeovers. Either way, we’ll ask lots of questions, define what you own, and identify what your brand likes to eat for breakfast. And yes, we’ll bring it to life with:

BRAND BOOKS • LOGOS • HANGTAGS • BANNER ADS • SOCIAL POSTS • KEY VISUALS • OUTGOING VOICE GREETINGS • TOTE BAGS

and whatever other things make sense for your shiny new brand.

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Retail Marketing

What do we know about retail? Only everything. If you’ve got it all covered except posters, we’ll make a poster. But we’re at our best when we do the whole enchilada, starting with a robust strategy and then executing.

WINDOW DISPLAYS • SIGNAGE • GRAPHICS • INTERACTIVE DISPLYS • FLOOR DISPLAYS • SHELF MANAGEMENT • POS/POP/POCM  • EMAIL MARKETING • SAMPLING • LOYALTY PROGRAMS

and so on and so forth until you’re bathing in money.

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Field Marketing

Field marketing is about more than events and demos. It’s about people interacting with other people, which has been all the rage since … the dawn of people. We do it all.

STRATEGY • SAMPLING • EVENT ACTIVATION • PROGRAM EXECUTION • STAFFING MANAGEMENT • ASSET MANAGEMENT • PARTNERSHIPS & SPONSORSHIPS • TRADE ADVOCACY • MERCHANDISING • AMBASSADOR MANAGEMENT

If it happens in the field and does not involve a tractor, we can do it. Hell, even with a tractor we can do it.

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Experiential

They say once you’re rich enough, it’s all about buying experiences. Fine. But we want to give experiences to ALL the people. Bottom line is we can throw a hell of a party, whether in a 10’ x 10’ trade show booth, a 200’ x 200’ parking lot, or in a box or with a fox or in a house or with a mouse. We do things like:

BRAND ACTIVATION • TALENT MANAGEMENT • DESIGN • FABRICATION • INSTALL • LOGISTICS • COCKTAILS FOR 5,000 PEOPLE (yep) • CUSTOM VEHICLES • LOGISTICS

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Digital

Merriam-Webster defines digital as “of or relating to the fingers or toes.” We’ve got those. And we use them to do things like:

SOCIAL MEDIA STRATEGY AND MANAGEMENT • INFLUENCER MARKETING • PERFORMANCE MARKETING • PAID MEDIA • CONTENT PLANNING & CREATION • MESSAGING STRATEGY • REPORTING • BUDGET LANNING

We can help you sell anything*,
including but not limited to:

  • wine
  • spirits
  • beer
  • technology
  • non-alcoholic beverages
  • novelty placemats
  • medical devices
  • fitness equipment
  • fitness programs
  • building materials
  • lighting
  • appliances
  • home electronics
  • underground aviation
  • auto parts
  • coffee
  • chocolate
  • cheese
  • gaming accessories
  • lamps
  • candy
  • energy drinks
  • musical instruments
  • sports memorabilia
  • snacks
  • sneakers
  • paint
  • financial products
  • nails
  • novelty spoons
  • quality home fixtures

*EXCEPT!

  • tobacco 
  • firearms
  • refurbished adult toys
  • enriched uranium
  • reusable condoms
  • gently-used kitty litter
  • urine samples
  • apples with razor blades 

contact@apkeaton.com
New York, NY

 

©2022 A.P. Keaton, LLC